Cuddle lighting system, a new surprising design by We+


Designed by Tokio based studio we+, Cuddle is a lighting system that captures and reflects light through drops of water like morning dew.
Using NOSTRA™, a super-hydrophilic coating developed by Mitsui Chemicals Inc., we+ creates regularly spaced water droplets on the surface of a board, expressing the fragility and tension of a water droplet formed at the tip of a leaf.
By controlling the shape of the water, which is inherently difficult to manage, it creates never before seen expressions of water, light, and shadow. As a breeze blows across the water droplets, it sparkles, and shadows cast by the light shimmer as if given the breath of life.




we+ is a contemporary design studio established in 2013 by Toshiya Hayashi and Hokuto Ando based in Tokyo. Toshiya graduated from Hitotsubashi University in Tokyo and Hokuto graduated from Central Saint Martins in London. They develop their experimental approach to products, installations and graphics, by combining unconventional materials and technology to shift perspectives.
Their works are represented by Gallery S. Bensimon in Paris and Spazio Rossana Orlandi in Milan. They also have been commissioned by a variety of partners including SONY, Marimekko, Isetan Mitsukoshi Department Store, Panpuri and Mori Art Museum.

Video (click to play)

Cuddle by Hokuto Ando & Toshiya Hayashi / we+
Material: acrylic resin, NOSTRA™, LED, stainless steel, and wire
Materials development (NOSTRA™): Mitsui Chemicals, Inc.

Photos: Masayuki Hayashi

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copyright Inexhibit 2020 - ISSN: 2283-5474