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Cubetto: a toy to teach computer programming to children

By FEDERICA LUSIARDI - 2018-08-13

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Launched the 8th of March in London, via a worldwide Kickstarter campaign, Cubetto is the Montessori approved programming toy specifically designed for pre-literate children, ages three and older, that teaches the basics of computer programming and STEM (science, technology, engineering, and mathematics) skills without the use of a screen.

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The Cubetto Playset consists of a friendly wooden robot, a physical programming console with a set of 16 colorful coding blocks, a designed map, and an activity book to get users started.

Cubetto is the flagship product of Primo Toys, that has recently run a successful Crowdcube campaign raising $ 438,000. The company has enjoyed the support of high profile investors, including Randi Zuckerberg and Arduino co-founder Massimo Banzi, and has partnered with PCH on the development and manufacturing of the product.

Part of the Arduino At Heart program, Cubetto provides gender-neutral play that boosts a child’s creativity, critical thinking, spatial awareness and communication skills. A beta version of the product, which raised over $80,000 on Kickstarter in 2013, is used by more than 300 schools and 500 families in over 40 countries worldwide.


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Primo Toys was founded by Filippo Yacob (CEO) and Matteo Loglio (Head of Design).
Filippo is a designer and entrepreneur, who was inspired by the birth of his son.
Matteo is an interaction designer, creative technologist, and visiting lecturer at UAL- Central Saint Martins.

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http://www.primotoys.com/


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Examples of digital communication technology in culture and education

Examples of digital communication technology in culture and education

Examples of digital communication technology in culture and education


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