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90 Degrees: an installation by HQ Architects for the Jerusalem Design Week

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90 Degrees – Rotate. Ascend. Turn East – is a large scale installation designed by HQ Architects for the Jerusalem Design Week, taking place from 13 through 20 June 2019.
The festival, which is in its 8th international edition, is hosted at Hansen House, a historic hospital for lepers that was established in Jerusalem in 1887, nowadays transformed into a design, media, and technology cultural center.

The installation  – text by HQ Architects
Responding to this year’s curatorial theme, ‘EAST’, while dealing with a sensitive historic context, HQ Architects designed a large scale installation that shifts the building’s orientation.
Hansen House’s dominant character is oriented from south to north, creating a complex circulation between the interior spaces.  Can a building change its orientation? 90 Degrees responds to both this year’s curatorial theme, and to the spatial needs of the various exhibitions taking place during the Design Week. The content of the Design Week is built of distinct joints that create a temporary sequence through which the visitor will wish to move. 90 Degrees transforms the appearance and organization of the building by taking into consideration both the permanent structural limitations and the temporary needs of the Design Week.
The installation is comprised of a diagonal scaffolding system that climbs the building from west to east, from ground level to above the roof, and rotates the orientation 90 Degrees forcing the visitors to face towards the East.
The steps form a physical platform approximately 14 meters high. This elevated space creates a link between the old and the new and suggests an alternative journey through Hansen House while offering views beyond the building and the exhibition. The flexibility of the scaffolding as a material, together with its structural qualities enables the addition of a new space by gently surrounding and penetrating the existing building.

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About HQ Architects
HQ Architects was founded in Tel Aviv in 2008 by Erez Ella and currently comprised by a creative and dedicated team of 35 people, of whom 30 are architects, based in Tel Aviv.
Focusing on a strong pragmatic and programmatic approach, HQ Architects strives to question conventions and create culturally challenging buildings, spaces, and urban environments.
The practice combines innovative and high-quality design with strong technical expertise and spearheads the design and construction over many projects of various scales in Israel and abroad.

’90 Degrees’ is part of the Jerusalem Design Week 2019.
Open to public:  June 13 / June 20, 2019.
Hansen House Center for Design, Media and Technology
14 Gedalyahu Alon St., Jerusalem – Israel

Images courtesy of HQ Architects – www.hqa.co.il
photography: Dor Kedmi


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copyright Inexhibit 2019 - ISSN: 2283-5474